Bitcoin Under Pressure

Lydia Deploys Bitpanda’s White Label Trading Platform

Bitpanda has partnered with French mobile financial services app Lydia for its white label solution, which from now on will be enjoyed by Lydia’s 5.5 million users.

Bitpanda White Label is A Low Cost Multi-Asset Trading Platform

Bitpanda has evolved into a leading investment platform offering users the opportunity to invest in a wide range of digital assets: cryptocurrencies, stocks, ETFs, precious metals.

The Austrian fintech’s White Label Solution is now fully integrated with Lydia’s app, with transactions being executed via Bitpanda.

White labels enables fintechs, traditional banks and online platforms to give their users access to trading with a professional, compliant, and secure platform, without the hassle, risk, and cost of developing their own proprietary technology.

Bitpanda’s solution is an API-driven infrastructure that gives 24/7 access to investing on multiple asset classes, although the firm started out as a cryptocurrency trading platform in 2014.

Lydia’s 5 million users will gain access to a wide range of instruments, from crypto to commission-free fractional stocks and indices, including the CAC40, ETFs, and precious metals, from as little as 1€.

Eric Demuth, Bitpanda Co-founder and CEO, said: “At Bitpanda, we are firm believers in the innovative power of digital assets and blockchain technology. Our goal is to reimagine what it means to invest, by making simple, easy-to-use financial products for everyone. This is why we are delighted to partner with Lydia to offer a state-of-the-art trading experience to Lydia’s users through the Bitpanda White Label Solution. We are confident that this is just the beginning: we are committed to offering everyone investment options for any budget and risk appetite, at the tap of a button!”

Cyril Chiche, CEO and Co-founder of Lydia, said: “With Lydia trading, our ambition is to widen access to investment assets, to make it accessible to everyone whether they are simply curious, beginner investors or experts. Our users get to choose what their money finances, contrary to the traditional bank system. We are the first on the French market to provide such an extensive range of digital assets.”

From  European Company Into a Global One

Bitpanda has recently launched their operation in Spain, allowing users to set up an account within minutes via web and app. The trading platform has managed to attract 1.2 million users all around Europe. March alone, Bitpanda recorded €200 million in trade volume and €3 million in net revenue. The trade volume has grown by 200% year-over-year.

Bitpanda has kept strict compliance standards, including the recently introduced AML5 and a PSD2 payment service provider license. The firm has previously launched in France in May and Turkey is planned for August.

In April 2020, Bitpanda announced it has obtained an undisclosed amount of funding in a capital raise led by Speedinvest which will fuel the startup’s international expansion plans as they increase the number of digital and tokenized assets available.

The goal is to transform Bitpanda from a European company into a global one. A company that focuses on democratizing investing and giving everyone in the world access to the financial market.