NAGA Appoints Petros Kalaitzis as Head of Customer Experience

CySEC-regulated Forex broker NAGA has appointed Petros Kalaitzis as Head of Customer Experience, based in Cyprus.

Kalaitzis joins NAGA from Tickmill, where he was Head of Client Services – Listed Derivatives (UK & EU) for a year and a half, based in the UK.

At Tickmill, he was responsible for building Client Facing departments from scratch, coordinating marketing, sales, and client services efforts based on customers’ needs, and coordinate content marketing campaigns with Sales.

Kalaitzis was also responsible for the whole client journey on ETD products (Futures & Options), product strategy and planning in exchange-traded derivatives (ETD), for training and developing the front office department on exchange-traded derivatives (Futures, Options), setting up automation, knowledge base, workflows, analytic tools, management reports & access levels in CRM for sales and client services departments, among other tasks.

Petros Kalaitzis was also Manager of Retail and Corporate Sales at Saxo Bank from 2016 to 2017, where he was in charge of business development in Greece and Cyprus selling FX, CFDs, Equities, Options, Futures, and Bonds.

At Saxo Bank, he also organized webinars and seminars for prospective clients and worked with the marketing department. Kalaitzis executed proven marketing campaigns leading to a 20% increase above the annual target income.

NAGA will leverage Kalaitzis’ experience within the FX and CFD trading industry in his role of Head of Customer Experience.

NAGA GROUP, the German-based provider of the social network for financial market trading has reported its financial performance for 2020 and indicated growth in several key areas with positive guidance for 2021. The broker achieved EUR 25.9 million in sales for 2020 with an unaudited EBITDA of approximately EUR 6 million.

The brokerage and copy trading provider also reported that its trading volumes increased significantly last year, with EUR 40 billion in volume and 1.9 million transactions. For the full year trading volume came in at EUR 120 billion, as compared to EUR 44 billion in 2019. 2020 transactions totaled 6.3 million, which is at least double the 2.9 million achieved in 2019.

Given the improved performance of the brokerage, including doubling of active users and customer deposits in 2020, the company indicated that its sales guidance for 2021 has been updated to EUR 50 – 52 million with an EBITDA of EUR 13 million – EUR 15 million.