SEBA Bank Appoints Sam Lin as CEO Asia to Expand Digital Asset Banking In APAC

SEBA Bank has announced the appointment of Sam Lin as Chief Executive Officer Asia to complement the headcount growth in the Singapore and Hong Kong hubs as well as solidify the firm’s status of regional leader in digital asset banking.

The senior leadership appointment adds deep domain expertise in investment banking and fintech given Mr. Lin’s prior experience at Credit Suisse and Barclays.

The former Executive Director and CFO of a leading Fintech company listed on NASDAQ, which provides a platform for integrating and personalizing financial services across Southeast Asia to over 68 million users; Sam was instrumental in raising USD 300 million in pre-IPO funding for the company, successfully guiding the company through its public listing.

SEBA Bank will count on Sam Lin’s fintech experience to expand the FINMA-licensed Suiss bank’s footprint in the Asia Pacific as a provider of a seamless, secure, and easy-to-use bridge between digital and traditional assets.

Guido Buehler, Chief Executive Officer of SEBA Bank, said: “We are proud to see that we are making great progress with the constitution of our entities in Hong Kong and Singapore as we have ambitious plans to grow our business in Asia.

“Sam Lin brings extensive experience in Asian wealth management and has a significant network throughout the region. He is a proven business leader, well equipped to take our Asia business to the next stage of its development.”

Sam Lin, Chief Executive Officer Asia at SEBA Bank, commented: “I am thrilled to join the deeply talented team at SEBA Bank at a pivotal time in the growth of the company. SEBA Bank has achieved great success since its inception in 2018, and its ambitious plans and strong entrepreneurial credentials played a key role in drawing me to the company. I am looking forward to working closely with my colleagues across the globe to grow our presence in Asia and beyond”.

SEBA Bank pioneered crypto-to-fiat banking services. The bank’s proprietary Digital Asset Technology Integration Layer offers connectivity across an ecosystem of digital asset banking and investment services, including an integrated trading platform with spot, derivative, and credit capabilities.

The bank also boasts an end-to-end tokenisation platform for managing the full lifecycle of digital assets. a wide offering of investment products and discretionary mandates supported by institutional grade buy-side research; and a fully integrated military-grade custody and wallet solution.