Gary Brand Joins Mineral Tree as General Manager

Mineral Tree - Gary BrandMineral Tree Inc, a Texas based leading accounts payable and payment automation service provider has announced to the appointment of new senior level executive to its team. As per statement released by the firm, it has onboarded Mr. Gary Brand to serve as its new General Manager for Financial Institutions divison. In his new role as General Manager of the unit, Mr. Brand will work alongside the firm’s partners in financial services sector to further expand the client base of its white labeled AP automation solutions while in-turn allows its partners to deepen its commercial client relationships. The incoming executive is a veteran with more than three decades of successful sales, strategy making and channel management experience in technology and financial services sector. Before taking on his current role with the payment automation service provider, he spent nearly 14 years serving as a Director in leading fintech firm Fiserv.

As the Director in charge of Payments and Communication Strategies unit, he was responsible for creation of its billing strategies and leading its billing, payment and communications process across multiple verticals in financial services sector such as lending, utilities, telecommunications and government. Prior to taking on the role of director, he led his own units – Immediate Funds and Source Capture Solutions both of which he was in-charge from their inception to successful growth as multi-million dollar businesses. Some of his other most notable senior level leadership and management roles include – Senior Director of Channels at Front Range Solutions, Director of North American region at McAfee, Vice President of Sales and Channel Development at IBM Home Director Inc.

At the time when economic outlook is dull and interest rates are low, banks and financial institutions are facing an increasing need to boost their fee based income. Vijay Ramnathan – President at Mineral Tree believes that Gary’s addition to the team will help in its efforts to achieve its goals and mission to improve business process efficiency and increase retention by leveraging on his experience and knowledge from multi-decade long career.

Commenting on the appointment Vijay said, “Enabling our bank partners’ success is a critical mission for us at Mineral Tree and having Gary onboard allows us to deliver against that mission while growing our channel presence”.

Speaking on same note, Mineral Tree CEO Mr. Micah Remley said, “Gary’s extensive experience in sales and his profound knowledge of the financial services industry makes him the perfect addition to our team. He truly understands how banks can leverage technology and automation to help their middle market commercial clients drive meaningful value by providig a seamless and efficient AP and payment experience”.

Commenting on his new role at the firm, Gary said, “I am proud to join such a dynamic company that deeply values its employees and each of its customers. I look forward to helping Mineral Tree’s roster of nearly 30 financial institutions drive increased value with our AP Automation solution. It is clear that banks leveraging Mineral Tree can deliver the security, efficiency and automation benefits their middle-market commercial clients will need as the world navigates through these uncertain times”.