ASIC-Regulated Fullerton Markets Launches Mobile Trading App: PipProfit

Ricardo Esteves

Ricardo Esteves has seen business and economics through many lenses. He joined the Financial Services Industry in 2009, and has been a financial journalist since 2011. He holds a degree in Business Administration and has experience producing real-time news, from both buy-side and sell-side, as well as for retail traders, brokers and service providers. Esteves' work has appeared in a variety of online publications including FX Street and FinanceFeeds.

PipProfit

ASIC-Regulated Fullerton Markets Launches Mobile Trading App

May 17, 2019

pipprofitFullerton Markets, the ASIC-regulated foreign exchange broker, has launched its mobile app: PipProfit, a one-stop platform which aims to deliver improved convenience and seamless experiences to its global clientele.

Going by the name of PipProfit!, the app boasts features that allow users to carry out trading-related activities easily while keeping them informed of the latest news and events. Among other things, traders can look forward to sending deposit and withdrawal requests and accessing educational resources and timely market updates for profitable trading. Additionally, partners or Introducing Brokers will be able to onboard new clients more quickly and retrieve valuable business data and metrics pertaining to their clients’ performance and their business growth.

pipprofit
Mario Singh

Mario Singh, CEO of Fullerton Markets, said:

“The app was birthed with the vision of having our solutions be more accessible to a larger audience, while also making sure we better serve our existing clients. We realized that a mobile-friendly or mobile-responsive website was no longer enough. Our core services have to be fully hosted on mobile if we were to provide a richer experience for on-the-go, tech-savvy consumers. The statistics speak for themselves — interactions with brands today are twice as likely to happen on mobile than anywhere else, and 80% of smartphone users are more likely to purchase from companies with mobile apps that offer answers to their questions.”

App users will also enjoy new features such as an events module, which gives them access to a complete overview of activities organized by Fullerton Markets and allows them to immediately register for any event, check in, and upload images of their participation. Users will be alerted to event updates via mobile notifications.

“This comprehensive platform will serve as an important tool for our clients to transfer funds, track business performance and growth and stay updated on news and happenings that have an impact on their trading journey. Through PipProfit!, we hope to take customer engagement, expediency and the trading experience to the next level,” added Mario.

The app was launched a week prior to Fullerton Markets’ hosting an investment and trading summit at the Vanda Hotel in Da Nang, Vietnam on 25 May 2019. The event is part of the company’s ASEAN Tour 2019, and attendees will receive an updated, insightful overview of local and global markets to help them in their investment and trading decisions. CEO Singh will share some of his secrets to successful trading and present profitable strategies.

The company’s white label business has recently scored a Malaysian broker as a client, BeGold, whose clients now have access to the trading platform operated by Fullerton Markets and the benefits associated with the triple fund safeguards provided by the Fullerton Shield.
In October 2018, Fullerton Markets joined the network where members are able to deliver their liquidity to other end-customers through oneZero’s Liquidity Hub, as well as manage their trading book and customize their liquidity through comprehensive credit, reporting and risk management tools.

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