Allfunds, a leading player in wealthtech and fund distrubition market revealed in its latest statement that it has onboarded Mr. Bruno Piffeteau to serve as the country head of its France unit. The incoming head of country is a seasoned veteran with more than three decades of experience in financial services sector. Of his multi-decade long career, Bruno spent more than two and a half decade serving in BNP Paribas a better part of which he served in asset management unit. Bruno’s appointment at the firm is a part of its plans to expand business operations in France with an office currently established in Paris. In his role as country head, Bruno will be serving from this Paris branch and handle all aspects of business in local market leading a team of experts. He is also expected to manage the firm’s ties with BNP Paribas group.
Bruno began his career in financial services industry as a sales man at BANQE DUMENIL LEBE and moved on to De Champsavin where he served as Broker and bond Portfolio manager for a brief period. He then joined Banque DE Bretagne SA where he served as Head of its Asset Management unit. He joined BNP Paribas in September of 1992 and slowly made his way up the firm’s leadership team from role of Portfolio Manager and General Auditor to head of asset management. He received his first senior level leadership promotion in August of 2000 taking on the role of head of French Products Marketing. Since then he was promoted six times and served in some of key roles such as Head of product Marketing and Promotions, Deputy Head of Marketing & Communications, Executive Committee member of Fund Quest Group, Head of Global Fund Solutions Business Line Distribution and Global Head of Client Services.
Commenting on Bruno’s addition to the team, Juan Alcaraz – CEO of Allfunds commented “We are delighted to welcome Bruno to Allfunds. The opening of our Paris branch is a huge milestone for our business, and I am confident that under Bruno´s leadership we will see great results. He brings with him an incredible background and extremely strong knowledge of the French market. I am certain Bruno will be a valuable addition in driving forward our ambitious plans in France”.
Speaking on same note, Gian Luca Renzini – CCO of Allfunds added “Bruno brings over 20 years’ of experience in the financial and asset management industry and is an expert on the French market. His appointment is a great addition to our international team. Without doubt, Bruno will contribute to expanding and reinforcing our business in France as we strive to further develop service offering in this extremely important market”.