N26 hires Juan Bongiovanni to lead marketing amid expansion into stocks, equities, ETFs

Bongiovanni will be responsible for the neobank’s global marketing organization. This comes at a time when N26 is expanding its investment product offerings into stocks, equities, and ETFs. He will also be instrumental in scaling up marketing efforts in the coming year.

N26, the digital bank based in Berlin, has announced the appointment of Juan Bongiovanni as its new Chief Marketing Officer, starting in January 2024.

Bongiovanni brings over 15 years of global experience in digital media and marketing to this role. Prior to joining N26, Bongiovanni was associated with Trade Republic, a German neo-broker, where he spearheaded marketing and growth initiatives for three years.

His career also includes leadership roles at Netflix and Quibi, managing diverse marketing teams across various international markets.

N26 expanding into into stocks, equities, and ETFs

In his upcoming role at N26, Bongiovanni will be responsible for the bank’s global marketing organization. This comes at a time when N26 is expanding its investment product offerings into stocks, equities, and ETFs. He will also be instrumental in scaling up marketing efforts in the coming year.

As a member of N26’s Executive Leadership Team, Bongiovanni will report directly to CEO Valentin Stalf. His role will involve close collaboration with the company’s product, operations, and finance teams to achieve the company’s objectives.

Juan Bongiovanni expressed his excitement about joining N26, acknowledging the company’s significant role in transforming banking experiences. “I’m thrilled to embark on this journey with N26, a true trailblazer in reshaping the banking experience for millions. N26 is transforming our relationship with money for the better, and redefining the industry norms with its unwavering commitment to customer-centricity and innovation. I look forward to contributing to this dynamic vision, further driving transformative changes in a traditional industry.”

Valentin Stalf, CEO of N26, highlighted his successful track record in introducing innovative products in diverse markets. “We are very pleased to have Juan join our strong bench of leaders at N26. He has a strong track record of successfully introducing innovative products and creating new categories in diverse markets, making him an invaluable addition to our team as N26 continues to expand our offer beyond everyday banking products into investing and more.”

Financefeeds.com