“This is not about making investing easy. It’s about making investing more accessible, and providing the tools to help investors feel confident and stick to a plan, regardless of the many ups and downs in the market. Fractional shares, for example, helps clients invest the way they typically think – in dollar amounts.”
J.P. Morgan Self-Directed Investing, the brokerage brand of JP Morgan that specializes in self-directed investors, has enhanced its product offering with the launch of fractional shares.
With the latest capability, investors can buy a fraction of a stock or exchange-traded fund for as little as $5, said the announcement.
Fractional trading of 800+ stocks and ETFs
Available on the Chase Mobile app, J.P. Morgan Self-Directed Investing allows users to trade over 800 stocks and ETFs, based on a dollar amount, with no commissions.
Clients can trade, access research, and manage investments, bank accounts, credit cards, auto loans, and mortgages from one place, as well as easily transfer money between their bank accounts and J.P. Morgan Self-Directed Investing accounts.
Paul Vienick, Head of J.P. Morgan Online Investing, said: “We’ve made significant improvements to the client experience in a short amount of time. This is not about making investing easy. It’s about making investing more accessible, and providing the tools to help investors feel confident and stick to a plan, regardless of the many ups and downs in the market. Fractional shares, for example, helps clients invest the way they typically think – in dollar amounts.”
The new features available on J.P. Morgan Self-Directed Investing include:
- Account Performance. Clients can now better track gains, losses, contributions and withdrawals over time, and compare how their investments are doing versus the market.
- Explore Investments. Want to see the most active stocks? Which are outperforming? Which companies pay the highest dividends? Customers can also learn about different investment strategies, how they might align with their goals and access J.P. Morgan’s analyst insights and award-winning research, according to Institutional Investor for the past four years.
- Enhanced Screeners. Clients can sort and compare investments to help them decide what’s right for them. They can choose a preset screen for common trading strategies or create their own with filtering options, such as analyst ratings.
- Market Alerts. Clients can set personalized alerts for updates like price or volume changes, helping them stay on top of their current portfolio and potential investments.
- Simplified Trade Ticket. The enhanced trade ticket provides a guided approach that allows clients to invest in fewer steps, easily see available cash and view order status.
New customers can earn up to $700 when they open and fund an eligible account with qualifying new money, and all customers have access to thousands of investments, said the announcement, which added that all Chase clients have free access to Wealth Plan, a digital money coach that gives a full view of finances to help plan, save and invest.
