“Within the hard numbers of ultimate performance, the approach to relationships and teamwork has been an influential factor behind the motivation of this partnership. INFINOX values partnerships and relationships above all else, a similar culture held at Alpine Motorsports.”
INFINOX has become a sponsor of the BWT Alpine F1 Team and the Alpine Endurance Team, as part of its 15th anniversary celebration.
The brokerage firm is now the Official CFD Global Trading Partner of the two sports team managed by Alpine, the Enstone-based Formula One team which competes in the Formula One World Championship.
This strategic alliance will officially debut at the 2024 Bahrain Grand Prix, marking the beginning of the new Formula 1 season.
Alpine F1 Team ensures brand visibility for INFINOX
As part of the agreement, INFINOX will gain significant brand visibility. Its branding will be featured on the BWT Alpine F1 Team’s A524 car and the Alpine Endurance Team’s A424 vehicle. Furthermore, the INFINOX logo will appear on drivers and mechanics’ suits, team collateral, and at-track assets, ensuring exposure throughout the racing season.
Jay Mawji, CEO of INFINOX, commented: “Within the hard numbers of ultimate performance, the approach to relationships and teamwork has been an influential factor behind the motivation of this partnership. INFINOX values partnerships and relationships above all else, a similar culture held at Alpine Motorsports.”
David Gendry, VP, Chief Commercial Officer BWT Alpine F1 Team & VP Communications Alpine Brand, added: “We are very pleased to be partnering with INFINOX, a leader in international online trading, and welcome them to BWT Alpine F1 Team and Alpine Endurance Team. Together we look forward to fruitful collaborations on the global scene.”
