Crypto.com partners with Altava Group to innovate in digital fashion, leveraging blockchain and NFTs. Aimed at enhancing virtual fashion experiences, this collaboration underscores the fusion of tech and style, promising a vibrant future for digital luxury brands and creators globally.
Crypto.com, serving over 80 million users globally and a frontrunner in adhering to regulatory standards, security, and privacy, has entered into a partnership with Altava Group, an AI-driven fashion tech company renowned for creating cutting-edge virtual experiences and products for top global fashion brands. The partnership agreement was formalized yesterday at Crypto.com’s Korea office, with key figures Eric Anziani, Crypto.com’s President and COO, and Andrew Junhoe Ku, CEO of Altava Group, in attendance.
This collaboration marks the beginning of both companies exploring opportunities within the NFT marketplace and Crypto.com’s payment solutions. Furthermore, they aim to bolster Altava Group’s digital fashion offerings, associated with luxury brands such as LVMH, Balmain, and Bulgari, in Korea. The partnership will also see them engaging in joint marketing efforts across various platforms to support the growth of the digital fashion sector. The future will include leveraging Altava Group’s extensive network to enhance Crypto.com’s presence in the virtual assets and blockchain arena.
Eric Anziani, Crypto.com’s President and COO, expressed enthusiasm about partnering with Altava Group, a pioneer in the digital fashion industry. He highlighted the aim to utilize their combined technologies and expertise to foster the digital fashion market’s expansion globally, recognizing its significant potential.
Andrew Junhoe Ku, CEO of Altava Group, shared his excitement about integrating Crypto.com Pay, praising Crypto.com as a leader in the virtual asset space with a vast user base. He anticipates that introducing cryptocurrency payments will make it easier for fashion brands and creators to participate in the digital fashion world, thereby solidifying the industry’s foundation.
About Crypto.com
Established in 2016, Crypto.com caters to over 80 million clients worldwide, leading in regulatory compliance, security, and privacy. With a mission to make cryptocurrency accessible to everyone, Crypto.com focuses on driving the widespread adoption of cryptocurrencies through innovation.
Discover more at https://crypto.com.
