Marketo facilitates the daily dispatch of language-specific market reports during the three principal trading sessions and additional automated marketing actions, such as triggered emails linked to specific user interactions on their websites.
Autochartist has announced the integration of Marketo, a marketing automation platform that is popular among online brokerage firms.
The provider of trading solutions, automated content, and technical analysis is further expanding its offering for brokers via third parties, including major platforms such as Salesforce Marketing Cloud, Sendy, Sendgrid, Silverpop, Solitics, Amazon SES, Constant Contact, Emarsys, Mailchimp, Mailgun, Active Campaign, Customer.io, and Hubspot.
Marketo designed to meet brokers’ specific needs
Marketo facilitates the daily dispatch of market reports during the three principal trading sessions, providing traders with timely and relevant information. The customizable platform is designed to meet most brokers’ specific needs.
Additionally, Marketo features Smart List, a tool that allows brokers to segment and send language-specific market reports in ten different languages. Brokers can leverage Smart List to ensure that traders across different regions receive relevant information in their preferred language, improving their trading experience.
By integrating specialized trader-centric content into platforms like Marketo, brokers can create additional automated marketing actions, such as triggered emails linked to specific user interactions on their websites.
With the goal of helping brokers build a proactive and client-centered communication strategy, Autochartist decided to integrate Marketo to allow its clients to leverage the technology to tailor communications, resonating with traders’ needs for tangible value. This goes hand in hand with Autochartist’s email integration services designed to transform brokers’ client engagement and retention strategies.
Autochartist has been around since 2004 and has become one of the leading players in technical analysis, automated financial content generation, and trade execution analytics for many leading Stock, Currency, Futures, and CFD brokerage firms, servicing millions of traders in over 100 countries.
