“I am all for bringing exciting and transformative content to our audience. One of our key goals in 2023 is to empower our audience by providing accessible financial education materials. With that, I’m thrilled to partner with a market leader like Vantage to raise the bar on financial education and strengthen financial literacy for all. Vantage is a company with a big heart, and It’s exciting to see the impact we can make together.”
Vantage Markets has announced Alexandra Mary Hirschi, also known as Supercar Blondie, as Brand Ambassador of the multi asset broker in a partnership that aims to drive forward financial education.
Vantage and Supercar Blondie’s online presence will push accessible and relevant financial education to many who previously wouldn’t have been able to receive it, the online broker stated. The social media publisher draws over 1 billion views per month across the group, with over 85 million followers globally.
The collaboration is also an opportunity for Vantage to commit to female empowerment, as well as a shared desire for innovation and better climate action, Vantage added. Racing is a traditionally masculine industry, but Supercar Blondie has become a leading voice and influence that aligns with Vantage’s partnership with NEOM McLaren Extreme E, in an effort towards climate action.
Vantage and Supercar Blondie first partnered in 2022, when the social media influencer participated in the Blue Carbon initiative in Sardinia, Italy, to formally launch Vantage’s corporate ESG journey and bring awareness to climate change.
“Adventurous attitude, tech-savvy, and global appeal”
Marc Despallieres, Chief Strategy and Trading Officer at Vantage, said: “We are truly excited to work with Supercar Blondie once again, in a greater capacity as our brand ambassador. Her adventurous attitude, tech-savvy, and global appeal makes her a perfect fit for us to raise Vantage’s brand awareness among younger and more discerning audiences. I know her unique presentation style will help demystify trading, and make it approachable and relevant for all.”
Alexandra Mary Hirschi aka Supercar Blondie, Brand Ambassador of Vantage, commented: “I am all for bringing exciting and transformative content to our audience. One of our key goals in 2023 is to empower our audience by providing accessible financial education materials. With that, I’m thrilled to partner with a market leader like Vantage to raise the bar on financial education and strengthen financial literacy for all. Vantage is a company with a big heart, and It’s exciting to see the impact we can make together.”
Vantage launched social trading on mobile
As to Vantage and its continuous self-improvements, the FX and CFD broker launched social trading on the Vantage app in December 2022. Mobile social trading covers the whole product offering of more than 1,000 trading instruments including CFDs on Forex, Commodities, Indices, Energy, Shares, ETFs and Bonds.
The mobile app provides access to a comprehensive range of charts, technical tools, order types, personalized trading reports, and alerts, available in 14 languages. Market analysis and market news are powered by Trading Central and FXStreet.
The Vantage App is now supported on OPPO, VIVO, Huawei, Xiaomi, and Samsung devices, on top of iOS and Android devices, which significantly expands access to a wider audience at a time of growing demand for mobile trading in mobile-centric markets.