Metaplanet Inc., a publicly traded company on the Tokyo Stock Exchange, has significantly expanded its Bitcoin treasury with the acquisition of an additional 1,005 BTC, valued at approximately $108 million. This move cements Metaplanet’s position as one of the top five corporate holders of Bitcoin globally, a status that reflects a profound shift in the company’s long-term financial strategy.
The company executed the purchase at an average price of $107,600 per BTC, increasing its total Bitcoin holdings to 13,350 BTC. This latest transaction continues a rapid accumulation trend that has accelerated over the second quarter of 2025. The firm’s average cost basis across its full holdings now stands just below $98,000 per Bitcoin.
Ambitious Treasury Strategy Backed by Bond Issuance
To finance this purchase, Metaplanet issued zero-coupon bonds worth ¥30 billion (roughly $208 million) in partnership with EVO FUND. This strategy allows the company to secure capital without incurring traditional interest obligations, giving it greater flexibility to scale its Bitcoin holdings. The funds raised not only support new acquisitions but also help refinance existing debt.
In June 2025 alone, Metaplanet acquired over 4,500 BTC through a series of purchases, including 1,112 BTC on June 16 and 1,234 BTC on June 26. The company’s proprietary BTC Yield metric, which measures financial performance against its BTC exposure, climbed to approximately 129% in Q2 2025, underscoring the strong synergy between its financial engineering and market positioning.
Metaplanet’s transformation from a traditional hospitality-focused business to a Bitcoin-centric financial entity represents one of the more radical corporate shifts in recent memory. Once known for its real estate and hotel holdings, the company has repositioned itself around the thesis that Bitcoin is the superior long-term store of value in a world of depreciating fiat currencies.
This transformation has not gone unnoticed by the market. Metaplanet’s stock jumped by 9–10% on the day of the latest BTC acquisition announcement, reflecting investor confidence in the company’s forward-looking strategy.
Vision for the Future: 210,000 BTC by 2027
Looking ahead, Metaplanet has unveiled what it calls the “555 Million Plan,” which aims to grow its Bitcoin reserves to 100,000 BTC by the end of 2026 and to 210,000 BTC by the end of 2027. If successful, this would place the company among the largest Bitcoin holders globally, surpassing even MicroStrategy’s current position.
As traditional finance and digital assets continue to converge, Metaplanet’s bold strategy may pave the way for other public firms seeking long-term resilience through Bitcoin accumulation. With innovative financing mechanisms and an aggressive acquisition roadmap, Metaplanet is fast becoming a bellwether for institutional Bitcoin adoption in Asia and beyond.
