BANANA, the popular idle game on the TON blockchain, has reached 8 million users within just four weeks of launch. Powered by CARV, this milestone highlights the growing potential of TON for engaging users in decentralized gaming.
The idle game BANANA, developed by CARV, has recently achieved a major milestone, reaching 8 million users within just four weeks of its launch. This accomplishment positions BANANA as one of the leading mini games on the TON blockchain, demonstrating the platform’s effectiveness in driving high user engagement and growth.
Since its release on July 27th, BANANA has accumulated over 8 million users, with up to 1 million daily active players. The game features 1.8 million linked accounts and 73 million completed in-game tasks, reflecting its strong player engagement and appeal.
BANANA’s rapid growth began with a successful launch, attracting 1 million users within the first 72 hours and continuing to expand. Players enjoy the game’s straightforward mechanics, collecting Bananas with unique attributes to earn points (PEELs) and redeem rewards, including up to 500 USDT, providing both entertainment and financial incentives.
“Reaching 8 million users is a testament to the power of engaging, incentive-aligned games on TON,” said Leo Li, CGO of CARV. “We are not just celebrating numbers but pioneering a new standard for data empowerment in the gaming world. Our goal is to create a transparent and fair data ecosystem that benefits both business partners and the gaming community, and BANANA is leading the charge.”
BANANA’s success highlights a broader trend within the TON ecosystem, where other games like Hamster Kombat and Notcoin are also gaining traction among Telegram users. TON is emerging as a key platform for decentralized gaming applications, showcasing its potential for widespread adoption.
“The combination of Telegram’s reach and the engaging gameplay of TON-based mini games like BANANA is opening new frontiers in user engagement,” added Li. “With millions of Telegram users already interacting with mini-apps, we’re just scratching the surface of what’s possible.
The CARV Protocol, a key component of BANANA’s success, provides players with data sovereignty, allowing them to control and monetize their gaming data. This aligns with CARV’s goal of transforming data use and sharing in gaming and AI.
BANANA also benefits from the CARV Ecosystem, which includes CARV Play, CARV Protocol, and the CARV Mobile App, boasting over 3 million registered users. This ecosystem, supported by strategic advertising and KOL promotions, has effectively driven initial user acquisition and organic growth through referral mechanisms and user-generated content.
Looking ahead, BANANA is preparing for further developments:
– Marketplace Development: CARV plans to introduce a marketplace where users can trade Bananas using TON as the transaction currency, enhancing the game’s economic dynamics.
– CARV Ads Network: CARV is developing the TG Ads Network, with the first version of the Demand-Side Platform (DSP) expected to launch soon. This network will connect advertisers and publishers, utilizing BANANA and other CARV ecosystem games as initial publishers. The CARV Protocol will incentivize users to share their data, allowing for precise targeting in advertising.
– Project Collaboration and Traffic Distribution: BANANA’s success will support partnerships aimed at user acquisition across various sectors, including potential collaborations with major companies like Alibaba and Lazada for e-commerce and payment solutions.
CARV remains committed to advancing the TON ecosystem, supporting innovative projects, and exploring new opportunities in game development and data management.
“The success of BANANA is only the beginning,” said Li. “We’re excited to keep pushing boundaries and exploring the fusion of engaging gameplay with user-centric data solutions. There’s so much more to come.”
To experience BANANA and start earning, follow the game on Twitter (X) or Telegram
About CARV
CARV is developing the largest decentralized Identity and Data Layer (IDL) for gaming, AI, and other applications. The platform integrates with over 900 games and AI companies, encompassing more than 30% of all Web3 games. CARV serves over 9.5 million registered players, including 1.3 million daily active users and 2.8 million unique on-chain CARV ID holders.
Ranked among the top three globally, CARV averages over 2.1 million daily unique active wallets across 40+ chains. The company has secured $50 million in funding from prominent investors such as Tribe Capital, Temasek Vertex, HashKey Capital, Animoca Brands, and ConsenSys, as well as major gaming studios and ecosystems like MARBLEX (Netmarble) and The Sandbox. The CARV team includes industry experts from Coinbase, Binance, Google, and Electronic Arts, all focused on transforming data usage in gaming, AI, and beyond.
